Jordan 4: A Timeless Classic - Why They're Popular, Expensive, and Hard to Find

by Taly Tioriori

The Air Jordan 4, commonly known as the "Jordan 4," is a basketball shoe that was first released in 1989. Designed by Tinker Hatfield, the Jordan 4 was the fourth model in the Air Jordan series and quickly became a favourite among sneakerheads and basketball players alike. In this blog, we'll explore the reasons why Jordan 4s are so popular, why they're so expensive, how they fit, and more.

How do they fit?

Jordan 4s have a snug fit, but not so tight that they feel uncomfortable. They run true to size, but if you have wider feet, you may need to go up half a size for a better fit. It's essential to try them on before purchasing to ensure that they fit correctly.

Why are they so popular?

There are several reasons why Jordan 4s are so popular. First and foremost, they have a classic design that has stood the test of time. The shoes feature a unique plastic wing eyelet design, a visible air sole unit, and a supportive midsole that makes them not only aesthetically pleasing but also practical for basketball players. Additionally, the shoe has been worn by famous athletes such as Michael Jordan and has been featured in several popular movies and TV shows.

Why are they so expensive?

The price of Jordan 4s varies depending on the colorway and release date, but they are generally considered one of the more expensive Jordan models. One reason for this is their popularity, which drives up demand and, consequently, the price. Additionally, Jordan 4s are made with high-quality materials and are often released in limited quantities, making them more exclusive and sought after.

What are the best colorways of all time?

There are many iconic Jordan 4 colorways, but some of the best of all time include:

  • "Bred" 
  • "White Cement"
  • "Military Blue"
  • "Black Cat"
  • "Fire Red" 
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    When was the Jordan 4 released?

    The Jordan 4 was first released in 1989, and since then, it has been re-released in several colorways and collaborations.

    Are they good for basketball?

    Yes, Jordan 4s are good for basketball. The shoes offer excellent support and cushioning, making them ideal for players who need to be quick and agile on the court. However, it's worth noting that the shoe was designed for basketball players in the late '80s and early '90s, so there are now more modern basketball shoes available on the market.

    Why are they hard to find?

    Jordan 4s are often released in limited quantities, which can make them hard to find. Additionally, the shoes are incredibly popular, and many people try to buy them as soon as they are released, leading to fast sellouts. Some colorways are also released exclusively in certain regions or stores, making them even harder to come by.

    In conclusion, the Jordan 4 is a timeless classic that has remained popular. Its unique design, high-quality materials, and association with famous athletes and pop culture have contributed to its lasting appeal. If you're in the market for a pair, be prepared to spend a pretty penny and be patient when trying to find the perfect pair.


    What is Jordan 4 SB? Is there a difference?


    Jordan 4 SB refers to the collaboration between Nike's Jordan Brand and skateboard brand Skateboarding (SB), resulting in the creation of the Jordan 4 SB sneakers.

    The Jordan 4 SB combines elements of both brands, featuring the classic silhouette of the Jordan 4 with added skateboarding functionality, such as a reinforced upper and modified outsole for better traction and durability. The sneakers also incorporate unique colorways and designs, often inspired by skate culture.

    Recent Jordan 4 SB releases include the popular Nike Air Jordan 4 retro SB Pine Green.



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